Corporate Blog

Insights, expertise, and perspectives from our team on digital innovation, startup development, and business strategy.

Startup Strategy

December 25, 2025

Startup Strategy

The Chicken-and-Egg Problem: 3 Working Strategies for B2C Startups

In this article, we'll talk about a problem many B2C startups face — the "chicken-and-egg problem."

January 27, 2025

Startup Strategy

Your First MVP in 60 Days: A Complete Startup Guide

A comprehensive guide for non-technical founders to build a working MVP prototype using no-code tools in 60 days, with real validation and data-backed decisions.

Anatomy of a Failure

September 2, 2025

Anatomy of a Failure

Public Autopsy: The Failure of IBM Watson Health

How IBM Failed to Turn Watson Technology into a Medical Product and Lost Billions.

Case Studies

June 5, 2026

Case Study

RankCaster AI: Building the First Proactive AI Visibility Platform

How Terekhin Digital Crew co-founded and shipped the first Proactive AI Visibility Marketing Platform — defining a new product category (AVM), authoring the metrics (APR, PVS, ROAI, PAS), publishing the AV-Index 2026, and getting accepted into Google for Startups Cloud in a single quarter.

September 22, 2025

Case Study

Problem: The Perfect Recipe for Burning Money

A case study on how the founder of an educational VR project to save the Tofalar language avoided financial pitfalls with an investment protection plan.